2381% Organic Search Revenue Growth & 287% Lead Growth in 6 years.

Partners With

Performance
Highlights

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increase in Organic Search Revenue

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increase in  Organic Search Leads

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increase in Organic Search Traffic

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increase in keywords on page 1 rankings

Services Provided

  • Search engine
    optimization

  • Direct-Response Copywriting

Background

Pure Public Relations is a PR agency specialising in helping clients enhance their reputation, secure media placements, and achieve growth.

Their expertise spans businesses of all sizes, including charities, industry bodies, and non-profits.

Brand Experience

Challenge

When Pure Public Relations came to us, they had minimal Google Page 1 visibility, with only 10 keywords ranking. They wanted to drastically increase their rankings, drive more website leads, and establish themselves as the go-to PR agency in their industry.
Their goal was clear: to generate more enquiries by boosting brand awareness and appearing as a top choice for PR services. As they put it:

“We came on board with King Kong because we wanted to grow the number of enquiries we were receiving by increasing awareness of our agency and having us be high up on the list of options for those considering PR. We are great at building trust and fostering a strong reputation and building authority in our business as a leader – and King Kong brings eyeballs to that.”

Our Approach

We implemented our time-tested strategy to grow Pure Public Relations’ organic search traffic and leads, transforming their minimal presence on Google into a dominant one.

First, we overhauled their website’s architecture to improve search engine rankings and user experience. We identified high-intent keywords and established a strong on-page SEO framework.

Next, we fuelled growth with an aggressive off-page SEO strategy. By building high-quality backlinks and increasing domain authority, we positioned Pure Public Relations as a leader in search engine results, driving organic leads and traffic across the board.

Results

We collaborated closely with the Pure Public Relations team to implement our proven SEO strategy, driving significant growth in Google rankings, traffic, leads, and sales. Throughout the partnership, we worked to optimise their sales processes, ensuring a seamless conversion of online leads into revenue.

Over the past six years, this partnership has delivered the following outstanding results, with even more growth on the horizon:

increase in Organic
Search Revenue

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increase in Organic
Search Leads

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increase in Organic
Search Traffic

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“Since partnering with King Kong the results have been nothing short of outstanding. There are three simple words here and that is: Leads! Leads! Leads!” Domenic Varese, Marketing Manager, Metricon
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“From Cold-calling To 200 New Customers In 12 Months” Emma & Jim Elliott, Owners, Little Big Dairy
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“From $4 Million To $25,000,000+ In 18 Months” Michael Argent, Managing Director, Let's Get Care
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“Our Pipeline Got Completely Flooded Overnight” Wade Tink, Managing Director, Project Everest
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“From $0 To $18 Million In 18 Months (During A Recession)” New Sensation Homes, Danny Coyne, New Sensation Homes
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“Working With King Kong Has Transformed Our Whole Lives. The Growth That We've Experienced Has Been Astronomical.” Marco Maisano, CEO & Founder, NSR Australia & NZ
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“Initially I was worried about where my first job was coming from. After using King Kong I was more worried about how I was going to manage the job. My business has increased 200%, so I got my return on investment 10-20 times over.” Ged, Owner, Ged's Mobile Car Cleaning
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“Since starting work with King Kong 9 months ago our sales have tripled and we've expanded into 3 other states. These guys are amazing!” Raphael Bender, Founder, Breathe Education
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“We’ve Increased Our Revenue By 35-40% By Working With King Kong” Colin Battersby, Principal, Discover Stradbroke
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“After 18 Months, We’ve Got A 49% Increase In Leads. I’d Never Go Back To Not Using King Kong.” Beth Hourigan, Director, Aged Care Financial Services
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"From $3 Million To $50 Million In 12 Months With King Kong” Dylan Trickey, Marketing Coordinator
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“The goal was to get 8 sales in the first year. It’s been 11 months now and we’ve had 23 sales. Which is $7 million in revenue. The money I spent with King Kong I’ve seen a return on investment of five to six times.” Lee Selkrig, Founder, Enso Homes
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“We've Doubled In Staff Numbers” Selma Christofi, Original UGG Australia Classic
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“We've Increased Our Revenue By 50 Percent” Adam Hurdley, Managing Director, Hurdleys Office Furniture
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From 3 Weeks Of Jobs To 6 Months Booked In Advance Tye Spierings, Owner & Director, Ultimate Windows
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“Generated 95 to 100 Closed Jobs” Rohan Fisher, Director, Fisher Roofing
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“Since We've Started Working With King Kong We've Generated Over 2 Million Dollars” Eva Hussein, Founder & Director, Polaron
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Domenic Varese

Emma & Jim Elliott

Michael Argent

Wade Tink

New Sensation Homes

Marco Maisano

Ged

Raphael Bender

Colin Battersby

Beth Hourigan

Dylan Trickey

Lee Selkrig

Selma Christofi

Adam Hurdley

Tye Spierings

Rohan Fisher

Eva Hussein

Wanna Be Our Next Success Story?

We scale companies so fast they get dizzy. So take whatever preconceived notions you’ve got about agencies, cover them in petrol and light them on fire. Because King Kong is the anti-agency. So let’s grab your competition by the scruff of their neck and take their lunch money.

I guess what we’re trying to say is that you should hit the damn button