Nimble’s Transformation into Short-Term Loan Behemoth
Partners With
Performance
Highlights
Google Page Ranking
Achieved a remarkable
0%
Increase in page 1 rankings
(December 2019 – November 2020)
Organic Revenue
0%
Surged organic revenue
by an astounding
Clicks On The Page
0%
Skyrocketed non-branded
clicks by an unprecedented
Background
Nimble, a prominent player in Australia’s short-term loan sector, sought to elevate its online presence and lead generation capabilities through organic search.
Partnering with King Kong, they embarked on a journey to revitalise their digital footprint.
Brand Experience
Challenge
When King Kong first engaged with Nimble, the company faced a critical challenge: negligible visibility for pivotal keywords like “Payday Loans,” “Cash Loans,” and “Emergency Loans.”
Despite significant investments in traditional advertising channels such as television, their organic traffic was primarily confined to branded keywords. With a strategic shift away from above-the-line marketing, Nimble’s organic traffic plummeted, necessitating a radical overhaul.
King Kong’s Approach
King Kong’s SEO experts dove into action, meticulously laying the groundwork for Nimble’s resurgence. They undertook a comprehensive audit, optimising website architecture, identifying relevant keywords, and fortifying on-page SEO elements.
Complemented by a robust off-page strategy, this approach aimed to enhance Nimble’s domain authority and relevance across search engine results pages (SERPs).
“Since partnering with King Kong the results have been nothing short of outstanding. There are three simple words here and that is: Leads! Leads! Leads!” Domenic Varese, Marketing Manager, Metricon
“Working With King Kong Has Transformed Our Whole Lives. The Growth That We've Experienced Has Been Astronomical.” Marco Maisano, CEO & Founder, NSR Australia & NZ
“Initially I was worried about where my first job was coming from. After using King Kong I was more worried about how I was going to manage the job. My business has increased 200%, so I got my return on investment 10-20 times over.” Ged, Owner, Ged's Mobile Car Cleaning
“Since starting work with King Kong 9 months ago our sales have tripled and we've expanded into 3 other states. These guys are amazing!” Raphael Bender, Founder, Breathe Education
“The goal was to get 8 sales in the first year. It’s been 11 months now and we’ve had 23 sales. Which is $7 million in revenue. The money I spent with King Kong I’ve seen a return on investment of five to six times.” Lee Selkrig, Founder, Enso Homes
We scale companies so fast they get dizzy. So take whatever preconceived notions you’ve got about agencies, cover them in petrol and light them on fire. Because King Kong is the anti-agency. So let’s grab your competition by the scruff of their neck and take their lunch money.
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“Since partnering with King Kong the results have been nothing short of outstanding. There are three simple words here and that is: Leads! Leads! Leads!” Domenic Varese, Marketing Manager, Metricon
From 3 Weeks Of Jobs To 6 Months Booked In Advance Tye Spierings, Owner & Director, Ultimate Windows
